Wednesday, March 30, 2011

Two Cities, One Week: Charlotte, North Carolina

[Cross-posted from the Hotpot Community Blog]

Fresh off launching business outreach and support in Madison yesterday, we’re now adding our fifth city to the mix: Charlotte, North Carolina. Starting today, we’ll offer dedicated support for the more than 40,000 local businesses in the Charlotte area, helping them get noticed on Google and get more customers at their door.

More than 20 percent of all searches on Google each day have a local intent, and we want to make it as easy as possible for Charlotte businesses to get discovered whether folks are looking for BBQ, furniture stores or electricians. We’ve already begun sending the Places starter kits directly to local businesses. In addition to instructions on how to make the most of Google’s free online tools, it also features some ideas on how to get your customers to share their great experiences by rating and reviewing your business on Google. If you don’t receive a kit within the next few days, any Charlotte area business can also request one for free through the Google Places Catalog.

And, for businesses that are already “Recommended on Google,” we’re also including our NFC-enabled window decals that allow anyone with an NFC-enabled device, such as the Nexus S, to tap their phone against the decal and see all the relevant information about that business.

We’re excited to be in kicking things off in Charlotte and look forward to working with its great business community over the next several months.

Posted by Sameer Mahmood, Local Marketing Team

Tuesday, March 29, 2011

Google Canada offers SMBs a 'net'

Small and medium-sized businesses (SMBs) are the heart and soul of the Canadian economy. There are over 2 million SMBs in Canada; And even though more than 80% of the Canadian population is online, we estimate that only 1.2 million of these businesses have websites. What’s more, our research shows that of the small businesses that are not yet online, 70% would consider establishing and developing a website if it was easy to do and free of charge.

We have seen firsthand how SMBs grow and flourish when they maintain an online presence -- and we firmly believe all Canadian businesses should benefit from online technologies. So, we want to help ensure that all Canadian SMBs have access to the tools and resources necessary for creating websites and marketing online.

Today we’re announcing the ‘Canada Get Your Businesses Online’ ( program. is a joint effort by Google, RBC, The Globe and Mail, Rogers, CIRA, Canadian Chamber of Commerce, Silver Lining Limited, and, to help SMBs create websites and understand the vast opportunities of online marketing. Over the next year, we hope to help 100,000 Canadian businesses build websites and reach customers online.

If you’re a Canadian small-business owner, you’ve got some good news coming your way. Starting today, you are eligible -- and encouraged! -- to take your first step toward enhancing your online presence. To help Canadian businesses get online, the team will provide the following resources:

Free and easy website hosting

Free web address

Free online marketing advice and tools

To read more about the program and about how you can take advantage of these tools, please visit our website.

Posted by: Chris O'Neill, Managing Director Google Canada

Next Up: Madison, Wisconsin

[Cross-posted from the Hotpot Community Blog]

We’ve been focused a lot over the past few months on raising awareness and spreading the word about how Google Places and Hotpot can help people discover great places and help businesses get more customers in the door. Today, we’re excited to announce a new addition to our quickly growing group of cities taking part in this campaign: Madison, Wisconsin.

With its large student population, growing tech community — including the Google office that opened in 2007 — and rich heritage surrounding small businesses, the capital of Wisconsin is an exciting addition. We’re really looking forward to working with the more than 15,000 local businesses in the area, helping them to get noticed on Google using our free suite of tools as part of Google Places.

In addition to having a dedicated team that will work with local businesses throughout Dane County, we’ve also begun mailing Google Places starter kits to thousands of local businesses in the area. These kits include instructions on how any business can claim their free Place page, as well as some samples of materials to help business owners encourage their customers to rate and review them on Google.

For those businesses who are already “Recommended on Google,” we’ll also be distributing our NFC-enabled window decals. These allow users with NFC-enabled devices, such as the Nexus S, to tap their phone against the decal and see all the information about that business.

As part of this launch, we’ve also partnered with the Greater Madison Chamber of Commerce to offer a series of workshops beginning in early April that are open to all chamber members and will focus on step-by-step instructions and counseling on how Dane County businesses can make sure they are effectively managing their presence online. If you’re interested in attending, please contact your Chamber of Commerce representative.

Posted by Jeff Aguero, Local Marketing Team

Residential Courses

I just wanted to bring to your attention a couple of residential writing courses coming up at the Perpigne Activities Centre in the South of France, being run by some good friends and excellent tutors.

Lorraine Mace is a columnist for Writing Magazine, freelance writer, competition judge and creative writing tutor (at the Writers Bureau) and will be running a course entitled, Writing for Magazines. During the week - from September 24th to October 1st - there’ll also be the opportunity to have a one-to-one tutorial to gain individual help and advice on all aspects of writing. 

A few weeks earlier, July 26th to August 2nd, Iain Pattison, who has tutored for the Writers Bureau and is the author of Cracking the Short Story Market, will be running a course on - you've guessed it - writing short stories. 

For further details of Lorraine's course visit:

whilst more details about Iain's course can be found here:

Monday, March 28, 2011

Festival Fallout

I'm writing this post whilst I'm still awake (and scheduling it to appear at its usual time) because if I go to sleep now, without having written it, I'm not sure when I shall wake up. I've spent the last three days at the Festival of Writing in York and these events are informative, amazing opportunities, great fun and blooming knackering! You don't realise how far you walk at these events, between workshops, talks, lectures and meals! (I took over 10,000 footsteps on Saturday!)

I'll be reveal more about the advice given at these various workshops over the coming weeks, but I thought I'd offer you a taster here, now, whilst much of it is still fresh in my head. (It's going to take a while to go through all of my notes!)

In the picture on the left, on stage are Carole Blake, one of this country's most important and influential literary agents (she is the agent for Barbara Erskine, and has been for the past 32 years), and Patrick Janson-Smith, a publisher, who spent around 25 years in charge of the Transworld imprint, part of Random House. (Patrick published and helped launch the careers of some authors you may have heard of: Terry Pratchett, Bill Bryson, Andy McNab).

Both expressed the importance of writing the best book that you can write. And when you've written it, edit it hard to ensure that it is as polished as it can be? Why? Because not only are you competing with all of those other new, wannabe writers, but you are also competing with the big, already established, authors too.

British books actually sell well in Germany, France, and Italy, in fact one of Carole's clients sells tens of thousands of copies of her books in the UK, but hundreds of thousands of copies in Germany. (If you've ever wondered, it is the foreign publisher who pays to provide a 'full and fair' translation of the text.)

Patrick explained that authors are now expected to be 'performance artists'. That doesn't mean to say that you have to appear on television quiz show panels, or literature festivals, (although many will be pleased if you do) but blogging, tweeting and social networking is becoming vital for authors. Carole then interjected to say that because of this, agents were now pushing for changes in contracts. A full time novelist, for example, may be previously have been expected to produce a novel every 12 months. But with all of this extra promotional (or performing) activities, agents are trying to get this treadmill extended to a novel every 18 months. Authors are finding it increasingly difficult to find the time to write the novels, because of the constant promotional work now required!

E-books were mentioned many times. In America, e-books account for 50% of total sales for some titles. E-books are coming and there's no escaping them.

This panel discussion here included: Donna Condon, editor at Piatkus Books, Beverley Birch, editor at Hodder Children's Books, Hannah Westland, agent at Rogers, Coleridge and White, Piers Blofeld, agent at Sheil Land, and Jonathan Telfer, editor of Writers News / Writing magazine.

They discussed the benefits and drawbacks of E-books, stating that most saw E-books were seen as an opportunity. They believed that E-books meant that more authors would be bought, tried and tested, which could lead to more books being sold overall (both print and in electronic format). However, they also warned against authors uploading their own text onto platforms such as Amazon and offering it for free, or cheaply, for less than £1. This, they said, undermines the e-book market, which not only affects traditional authors, but ultimately all authors, including those uploading their texts online. Both agents and publishers are against devaluing an authors work. Now, many people will disagree with that and everyone is entitled to their own opinion, but it may be something you want to bear in mind, if you're toying with the idea of 'whacking' your text onto the Internet to see if it gains any interest from the public before approaching an agent or a publisher. Their message was, "don't."

Want to be demoralised? Agents take on, roughly, one new author for every one thousand manuscripts they read.
It's common for festivals to offer 'goodie bags' and the York Festival was no different. Here are the two hardback books and five paperback books that were in my goodie bag. I have plenty of reading for the next few months!

I had an opportunity to discuss my novel with a London agent, and a 'book doctor' (editor) which I found immensely useful. These ten-minute one-to-one chats with these experts are nerve-wracking. Some writers received positive comments, whilst others had their dreams dashed. It can be emotional in many ways, going to an event like this. And of course, it's an opportunity to meet lots of other writers and make new friends. It does mean that the nights are late (which doesn't help when the event takes place over the weekend when the clocks go forward for British Summer Time).

Any networking opportunity can help your writing dreams. And over the next few days, many of the agents here will be receiving letters from festival attendees beginning with phrase, "It was great to meet you at the Festival of Writing at York last weekend. As promised, pleased find enclosed the first three chapters and synopsis of my novel ..."

These events are an investment in your writing career.

Good luck.

Monday, March 21, 2011

A Sense of Place

So, if you ever wonder what people get up to at a writers' circle, then the picture here should be quite revealing! Actually, the group's Vice Chair, Julie Phillips, produced an interesting workshop at our meeting on Saturday. Having worked with children at her daughter's school, she'd been inspired by the amount of creativity the children exhibited during play, so to inspire some creativity in us adults, she brought along a range of toys to play with!

Some played Twister, whilst others reacquainted themselves with Lego, and Play-doh (I'm particularly proud of my palm trees in this image) and we had a great laugh. When the time to stop playing arrived, we behaved like 5-year-olds and cried, "Oh miss!" and some even progressed into a full blown tantrum. But eventually, we returned to our desks and began writing.

When it was time to discuss the exercise, one key word kept cropping up - senses. The aroma of the Play-doh sparked off many memories, as did the feel of the lego bricks and the sound of squealing and laughter with many of the board games. Julie had even rigged up a few boxes containing some unusual textures for us to feel and guess. (The Strawberry Jelly produced the most squeals.)

Our senses are important to our writing, and if ever you find it difficult getting started with your writing, then the following exercise may prove useful:

Exercise 1
Write a paragraph describing your favourite place (a holiday venue, a room at home, meeting place) using your sense of sight only.

Exercise 2
Now, write another paragraph or two describing the same favourite place, but this time you can only use your senses of sight, sound, smell and touch.

Read both paragraphs and see which one provides the most powerful description. If you want, you can try merging the two exercises together, to provide a fully-rounded description of your favourite place.

Use more of your senses in your writing and you'll invoke memories of those senses in your readership too. Oh, and don't forget to have some fun from time to time!

Good luck!

Monday, March 14, 2011

A Breathtakingly Stunning Post

As writers, do we always choose the right words? That question crossed my mind yesterday when, in a moment of madness (I have them quite frequently), I found myself gawping at the snow lying in the tops of the Lake District's fells. The moment of madness was not to do with the gawping, but with the snap decision to have a day trip to the Lake District, travelling up from Shropshire.

But there, before me, lay a most stunning scene. As soon as I thought of the word 'stunning', a conversation on the Outdoor Writers and Photographers Guild forum came to mind. When it comes to describing a view, scene or location, do we think about what we're writing? Take 'stunning' as an example. The verb to stun means to "make somebody dazed or briefly unconscious." Hmmm, so if the scene is stunning the person viewing it will be knocked unconscious, if only briefly. Do scenes actually knock people unconscious?

And then there's 'breathtaking'. If views are breathtaking, the mountain tops of the Lake District should be littered with bodies that have had the breath taken from them.

One forum member discussed his hatred of the word 'nestled'. It always annoyed him to read of towns 'nestling' in their surrounding hills. According to two of my dictionaries, to nestle is to settle down snugly or comfortably. How many towns do you see wandering around their locality and then hoisting up their skirts as they wiggle their bums and nestle into the folds of the surrounding land?

In reality, many of these words have become cliches and our use of them is simple laziness. We can't be bothered to come up with something more original. So, next time you find yourself writing a travel article and want to describe the scene in front of you, just stop and think for a moment. Are the words that spring to mind the most appropriate? Do they mean what you think they mean and are you being lazy with your choice of words?

As for my view, well, all I can say is that it was pulchritudinous ;-)

Good luck!

PS - Sally Quilford's excellent blog, Quiller's Place, is hosting an Anti-Conning Writers' Day on 25th March. She's looking for examples of unscrupulous or dubious 'services' that are offered to writers in order to bring these scams to the attention of writers. For more information, visit the post in question here:

Friday, March 11, 2011

Going Google across the 50 States: Arizona partners make their dream business a reality with help from Google Apps

[Cross-posted from the Google Enterprise Blog]

Editor's note
: Over 3 million businesses have adopted Google Apps. Today we’ll hear from David Marsh, co-Founder of The Standard Agency, a talent management and creative agency in Arizona. To learn more about other organizations that have gone Google and share your story, visit our community map or test drive life in the cloud with the Go Google Cloud Calculator.

Our dream business started at the kitchen counter, literally. My partner and I had been involved in the music industry for a decade and knew the framework for managing talent was broken – people are at extremes either bringing in tons of money or making close to nothing. So, we took a business idea that we developed at the kitchen counter and founded The Standard Agency to manage musicians, models, actors, athletes and other talent who need representation. We offer a one-stop shop that includes everything from design and online promotion to booking gigs. In working and collaborating on so many different projects we also found there was a demand to provide a deeper understanding and appreciation of how design and social media impact businesses. This caused us to expand to offer related marketing services to small businesses who need help establishing themselves online and offline.

Our business quickly went from an idea to a reality and to be able to immediately have professional email and other business tools through Google Apps was key. Knowing Gmail was part of Google Apps was a huge selling point for me as I consider it the best solution to keep email organized. Set up of Google Apps was quick and flawless and all the applications are easy to access from any device. I’ve worked with other companies that have had to jump through hoops to get email on their mobile phones. For me, Gmail automatically worked on my phone and it’s the primary way I access email. Plus, we don’t have constant downtime and servers to maintain as I’ve experienced elsewhere.

Google Calendar has been essential for scheduling and tracking timelines for various marketing projects. I don’t think my partner would have been able to use any other calendar out there. He’s far more efficient and productive because his calendar is easy to use and it syncs across his phone, laptop, and tablet.

When it comes to our extensive network of contractors and employees, most of whom live out-of-state, Google Docs is the cornerstone of how we work. We use Google forms extensively for everything from fan surveys to elicit feedback after events, to online resumes to collect information from new job applicants. We also create Google docs for almost everything including legal contracts which are common in our business. Contracts often go through multiple rounds of revisions and with a Google doc, the right people can access and collaborate on the most up to date version, no matter where they are.

If it wasn’t for the ease of use and low cost of Google Apps, I don’t think my partner and I would have taken off running as fast as we did. It created a strong sense of confidence and familiarity that we needed to start up our business. Two years later, we all use Google Apps daily and wouldn’t have it any other way.

Posted by David Marsh, co-Founder, The Standard Agency

Monday, March 7, 2011

Going Google across the 50 States: Google Apps proves the perfect choice for Mississippi creative agency

Editor's note: Over 3 million businesses have adopted Google Apps. Today we’ll hear from Rob Rubinoff, Interactive Director at Mad Genius, a branding and creative agency headquartered in Ridgeland, Mississippi. To learn more about other organizations that have gone Google and share your story, visit our community map or test drive life in the cloud with the Go Google Cloud Calculator.

Mad Genius is a creative fusion of branding, advertising, social media, HD video production, animation, media strategy, web design, web development, and more – a true soup-to-nuts creative agency. Each of these elements come together to create momentum-building ideas that drive results and help us stand apart from other agencies. Our clients range from national insurance companies to regional restaurant chains to local universities, and we have a talented group of people that help these organizations take their brands to the next level.

We started in 2005 as the offshoot of a film production company, and have been growing rapidly ever since. Two years ago, we landed one of the largest advertising accounts in Mississippi, which was a major milestone for us. However, it also meant that we had to move quickly to hire more people to staff the project. At the same time, we moved to a bigger office and started to re-evaluate the technology that powered our company. That’s why, as Interactive Director, I became a big advocate of Google Apps: the benefits of the cloud were what we needed.

We were originally using spotty POP3 email through our domain registrar, which was a legacy solution from when we were part of a larger company. Everyone had different versions of email clients, calendar, and other office software, and this created daily problems. There were times when we literally had to walk down the hall to schedule a meeting because we couldn’t share calendars with everyone in the company.

We talked to local IT providers who offered email solutions that would have cost us thousands of dollars. We also priced out our own Microsoft® Exchange server, which was not only costly, but also seemed like it would necessitate dedicated IT support. Everyone here already wears a lot of hats, so simplifying IT was essential, as was finding a powerful calendaring solution. What we needed was Google Apps.

Initially, there was concern that we might lose emails and disrupt operations during the switch to Google Apps, but we transitioned over the course of a week with no hiccups and continual access to email. Within another week everyone was used to the new system, and the office was thrilled. One of the immediate and tangible benefits came when our executives were able to access email from their desktops, laptops and mobile phones, with everything synced across each device.

Within the Google Apps suite, shared calendars have been huge for us; email and documents are icing on the cake! As we grow our accounts and expand our team (last year we opened a second office in Tampa, Florida), we need to be able to let people know what’s going on throughout the company, and Google Apps makes that not only possible, but also easy. We can view other people’s calendars, easily schedule meetings, and have created a half dozen shared calendars to track things like conference room reservations and vacation days. Plus, project management is vital in our business, and thus the ability to import iCalendar data into our project management system is key.

With Google Docs, we no longer send PDFs back and forth, which is a huge time saver, and we can brainstorm with team members in either office using a Google doc, since it’s basically like a giant shared notepad. We even use Google Docs to collaborate with clients and can elicit feedback and data in a format that is easily shared or uploaded into our system, avoiding data entry errors.

When it comes to groundbreaking agencies like ours, folks usually think New York, Los Angeles, Chicago; they don’t often think Mississippi. But the work we do is changing minds – and Google Apps is helping us get it done. We take pride in being innovative. We’re a young company, with passion for the work we do and a fresh approach to the way we tackle business. With our home base in Mississippi, our new office in Florida, and clients throughout the region, we need virtual speed. Google Apps has proven to be the perfect partner in keeping us connected and moving forward.

Posted by Rob Rubinoff, Interactive Director, Mad Genius

Focus On Opportunities.

While you're reading this, I shall be battling my way through crowds similar to those in this picture. In fact, I could even be in this picture here, because it was taken at last year's Focus On Imaging Show at the NEC in Birmingham.  (If you think you've spotted me, I should be standing next to a (shorter) bloke with little hair - also known as my Dad.)

Anyway, assuming the drivers of Arriva Trains Wales have done as they've promised and finished their strike action on Sunday night, I should be shuffling my way between stands at Europe's largest photographic trade show. But what has this got to do with writing? The answer is - Opportunities. Trade shows and exhibitions offer a wealth of opportunities, whatever the specialist trade or subject matter.

Firstly, look out for magazines. At the Focus On Imaging Show, many of the photographic magazines will be there. Not the editorial team, but the subscriptions department, looking to sign up new subscribers. What this means though, is that you may come across magazines that you don't see on your local newsagents shelf. That could be because your newsagents simply can't carry a wide range of magazines, or perhaps the magazine is aimed at a specific trade or professional body, and therefore, is not available in the shops.

These subscription stands appreciate that people may not want to take a subscription at the show (although there may be a tempting 'show offer') but what they also do is sell back copies cheaply. I've bought back copies of magazines for £1 at trade shows like this. Whereas the current copy may cost £4, I'll pick up the previous three issue for £3. That's great value for market analysis!

Alternatively, you can often buy the current issue at normal price, useful in itself if the publication isn't available in your local newsagents.

 Of course, these shows are a great place to get to know a target publication's readership! You're standing right next to them!

Publishers sometimes attend these shows - especially niche publishers. It was whilst I was at the Outdoors Show one year, that I came across a stand selling outdoor books. It wasn't a book retailer, but a publisher, and they also had copies of their latest catalogue available, which I took. Flicking through it at home a few days later, I had an idea for a book and after a bit more research, put forward a proposal, which became my fifth book, Best Walks in the Welsh Borders.

It goes without saying that, with so many people at events like this, the opportunities for eavesdropping are great! At last year's show, I overheard one woman say to a gentleman, "Here, yours doesn't extend that far!" They were looking at the equipment on a tripod stand, but I may find use for that in an article or short story one day!

So, next time you go to a trade show with friends or family, enjoy your day out, but keep wearing that writer's hat of yours. You never know what writing opportunities may arise from it!

Good luck!

(PS - if you want to know what I did on the day of World Book Night, visit my new personal blog, on my recently revamped website at )

Thursday, March 3, 2011

Click: the AdWords newsletter for your small business

Welcome to Click, a Google newsletter for small businesses. In each issue, we'll offer insights and strategies on how to grow your business and get the most value out of your marketing efforts. Hear about new products, promotions and services - plus interesting things going on at Google. We want to be sure this newsletter is useful and relevant to you, so please let us know what you think.

Happy reading!
The Google AdWords team

PS: Read about a few AdWords customers whose wishes came true this year.
In this Issue
MARCH 2011, VOL 1

Customers are up for grabs

Improve your ad's headline --
and results

A flood of new business

Life-saving information services

Your AdWords Account
Customers are up for grabs

Small businesses have competitive advantages over the big guys -- namely agility and the ability to make quick decisions. Use these qualities to go beyond traditional marketing and reach customers in new, creative ways. Here are a few ideas to get you started: improve your online presence, use social networking and collect data online.

Location, location, location!
Since one out of five Google searches involves location, you want your business to appear in local searches. Try free online listing services, such as Google Places, or free hosting services to help you to establish a website. (Learn more about improving your virtual storefront in our Small Business Success section below).

Build a fan base
Satisfied customers can be your best promoters, and free services like YouTube, Facebook and Twitter can help you communicate with loyal patrons -- and help them spread the word about your business. Learn more about how these services can offer fresh and compelling information, such as photos, videos or fun facts about your business and employees.

Know your customers
Reaching customers online allows you to collect valuable data about their habits and preferences. Easy-to-use web analytics tools, such as Google Analytics, can tell you a lot - such as which search terms customers use, what they look at on your site, and where they spend the most (or least) time. Use this knowledge to make smart decisions about site content and keyword choices for your online marketing campaigns.
Improve your ad's headline - and results
A good headline will grab attention for your ad -- and your business. You don't have to be a copywriter -- just use descriptive words that communicate what makes your business unique. Think about what your customers want -- not just what your business does. For example, "Joe's Gourmet Pizza" is descriptive, but "Seattle's Best Brick Oven Pizza" will likely get the attention of hungry, local customers.

  1. Sign into your AdWords account
  2. Select the "Ads" tab
  3. Click on the text of your ad (or the pencil icon next to the ad) to edit the headline
  4. Click "Save," and preview your new headline
A flood of new business  
Jessica Soler, Owner of Salon Red in Decatur, Georgia, uses a website and local online listings to help her customers find salon locations and book appointments. She says, "Here's a great example of how the web helps Salon Red: we were nominated by one of the local papers to be a 'Best Of' salon in Atlanta, and tons of people went online to vote for all of our locations. We just were flooded with business, and it all came from online." Hear more about this success in her own words.
Life-saving information services
In disaster and humanitarian crises, access to information can be of vital importance. In both the recent earthquakes in New Zealand and Haiti, Google's Crisis Response offered survivors and relief workers access to critical information on life-supporting services, including the locations of shelters, water tanks, power outages and open grocery stores. In addition, Google Person Finder is helping connect people with information about missing friends or relatives. Find out more, and learn how you can help.
AdWords Online Classroom
AdWords Seminars
Inside AdWords Blog
AdWords Help Center
Google Buzz

Posted by Jenn Karakkal, AdWords Small Business Team

Wednesday, March 2, 2011

What’s new in Docs: Mobile editing in 45 languages, printing in spreadsheets

[Cross-posted from the Google Docs Blog]

Last year, we launched mobile editing in English and more page sizes in Google documents. We’re excited to announce that we’ve expanded on both of these features this week by adding 44 more mobile editing languages and more print sizes to Google spreadsheets.

Mobile editing now in 45 languages
You can now edit your documents on the go in 45 languages on Android with Froyo (version 2.2) and on iOS devices (version 3.0+) including the iPad. Learn more at

More print sizes
Following in the footsteps of last week’s hide gridlines update, there are now eight more print sizes in Google spreadsheets, including tabloid, statement, executive, folio and A3, A5, B4 and B5.

As always, feedback in the comments and on the forums is appreciated.

Tuesday, March 1, 2011

Now available with Google Apps: User Managed Storage

[Cross-posted from the Google Enterprise Blog]

Editor’s note: Last year we launched an improvement that makes over 60 additional Google services available to Google Apps users. This series showcases what’s new and how your organization can benefit.

Welcome to User Managed Storage
As more and more people discover the power and flexibility of creating and collaborating using nothing but the web, an increasing volume of user content is stored in the cloud. As part of our effort to support our users’ move into the cloud, we’re pleased to announce that over the next couple of days we will be making User Managed Storage available to Google Apps customers.

User Managed Storage is a service that has allowed users to purchase more storage space when they fill the allotted quota on their personal Google Accounts. Over the next couple of days, we will be rolling this service out for users of Google Apps accounts as well, allowing the purchase of extra storage for Google Docs, Picasa Web Albums, and photos from Blogger. Any of these products that is over its storage quota can use the extra storage on a first-come, first-served basis. Users that upload lots of files to Google Docs, sync their Office documents to the cloud using Google Cloud Connect for Microsoft Office, or store and share pictures using Picasa or Blogger can now expand the storage space available for these files.

Pricing for this service is the same as for personal Google Accounts:

20 GB$5 USD per year
80 GB$20 USD per year
200 GB$50 USD per year
400 GB$100 USD per year
1 TB$256 USD per year
2 TB$512 USD per year
4 TB$1,024 USD per year
8 TB$2,048 USD per year
16 TB$4,096 USD per year

The User Managed Storage service is enabled or disabled by the domain administrator, and the end user purchases additional storage using his or her Google Checkout account. Additional storage added using User Managed Storage cannot be pooled or transferred to another Google Apps user account and cannot be used for Gmail.

Data stored using User Managed Storage is subject to the same ownership policy as other data in the Google Apps account.

Learn more and get started
User Managed Storage can be enabled by your domain administrator from the Google Apps Control Panel at[] (replace [] with your actual domain name). Note that the Google Checkout service must also be enabled to allow end users to purchase additional storage. If your organization isn’t using Google Apps yet, you can learn more and sign up today at

For more information please take a look at our Help Center.

We continue to work to enable Google Apps users to be more productive using nothing but the web. Sign up to be notified when additional storage features become available.

Note: User Managed Storage may not be available in all areas. A Google Checkout account is required to purchase User Managed Storage and Google Checkout must be enabled by the domain administrator.